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Publicaciones etiquetadas como Canvas
Lean Canvas
“A business plan is a document investors make you write that they don’t read.”
Steve Blank, The Four Steps to the Epiphany
Based on Alex Osterwalder’s Business Model Canvas, optimized for Lean Startups:
Fast: Compared to writing a business plan which can take several weeks or months, you can outline multiple possible business models on a canvas in one afternoon.
Portable: A single page business model is much easier to share with others which means it will be read by more people and also more frequently updated.
Concise: Lean canvas forces you to distill the essence of your product. You have 30 seconds to grab the attention of an investor over a metaphorical elevator ride, and 8 seconds to grab the attention of a customer on your landing page.
Effective: Whether you’re pitching investors or giving an update to your team or board, Lean Canvas’ built-in presenter tools allow you to effectively document and communicate your progress.
Business Model Generation: toolbox (iPad app); book; canvas.


