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Publicaciones etiquetadas como diseño industrial

Feb 11

Ene 6
“… ahora lo realmente importante es el diseño de la empresa y nosotros solo diseñamos objetos, no empresas. Pero Zara es un concepto, Ikea es un concepto, Decathlon también, o Apple, y nuestras empresas no tienen el empuje que deben tener, una palabra que remite a la necesidad de emprender”

André Ricart “uno de los padres del diseño industrial español” y que acaba de ser nombrado miembro de la Real Academia de Ciencias y Artes de Barcelona.

En El diseño entra en los salones (El País).


Nov 7

Ago 29

What struck as fascinating was that Rams was, at first, hired to design stuff but with a different mission that led him to nail down design process:

“One of my first jobs in the design department was to harmonise the relationship between the designers and the technicians and so build up trust. There was certainly no form to the design process; for example, as yet there were no briefings. Later on we created teams consisting of designers, marketing people and technicians who, from the start, all worked together on a product. Such a framework does have a huge effect on the design process. The design projects then followed the tasks set by each of the individual areas – whether it be hi-fi, body care, health care etc. There was a business director who was at the same level as the technical director and the design director.

Pasta&Vinegar  » Blog Archive  » Dieter Rams’ interview

[Interesting interview by german designer Dieter Rams …]


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